ALL INCLUSIVE OR À LA CARTE SERVICE.
Larger clients find it beneficial for us to fully manage all aspects of their font licensing and font management requirements. However, clients may also individually choose any of our services as required.
FONT GOVERNANCE PROGRAMS
Hands down, a solid font governance program is the most indispensable component required to be font compliant. The program includes clear policy and direction on how fonts should be requested, introduced, vetted, licensed, distributed, and used in your workflow. The font governance program is customized to meet the unique needs of your organization whether you’re an agency or brand owner.
Need to license a font? After initial consultation to determine exact usage we will recommend appropriate vendors and respective pricing. Our goal is to find licensing with terms that are easy to comply with and simple to manage. We will also advise for which licensing models each party (agency/designer or brand) is responsible.
We are skilled traditional typographers. Consult with Font Shield for anything related to fonts, typefaces and typography. We can advise creative departments and studios on the production of excellent typography.
For advertising agencies and graphic design firms. Font Shield will perform an audit of the fonts in your font library and indicate any existing licensing shortfalls and blindspots that may put your company and your brand clients at risk.
Font Management tools such as a dedicated font server go a long way toward achieving compliance and reducing font spend by centralizing an organization's font library and distributing only the right fonts to the right teams. Let Font Shield look after your complete font management requirements.
We are not lawyers. We do however have robust knowledge of the font industry. We know the fonts, the foundries, the licensing models, and the terms and conditions. Lawyers have consulted with us in the past to help them understand the font licensing industry.
For brand owners. Font Shield will audit the fonts used in your materials so you are certain they are adequately licensed for the various media types in which they are used. Your advertising agency’s license only covers some limited uses – licensing for other uses is the responsibility of the brand owner.
CUSTOM FONT DEVELOPMENT
Some brands want to define and project their own unique identity which can be accomplished via a custom font design. Liaising with various font designers, Font Shield can facilitate the creation of custom fonts for brands and advertising agencies. In certain situations this can be even cheaper than licensing an existing font from a font foundry and remove most usage obstacles.
À la carte or all of the above. Larger companies find it advantageous to utilize us in a full service capacity to manage every aspect of their font requirements.